New product launch - Moocall HEAT

New product launch - Moocall HEAT

We are very happy to announce the launch of a brand new Moocall product - Moocall HEAT. It is a new heat detection system, available for dairy or beef operations. To celebrate our launch, we have a superb special offer, if you are willing to put down a 20% deposit on a Moocall HEAT system, we will include a FREE calving sensor. See below for more details. 

Most heat detection methods involve looking at the cow to try and determine when the cow is in heat. Moocall HEAT is different, it uses nature to its advantage and monitors the bulls behaviour and his interaction with cows. Think of it like a chin ball for the 21st century. It doesn't need to be monitored or adjusted, and sends the information straight to a farmers phone.

Watch this quick animation which explains exactly how it works. 

The product

  • A rechargeable collar (8 weeks battery life) to be worn by either a stock bull or a vasectomised bull.
  • RFID Moocall ear tags - one worn on each cow or heifer. These are passive, so they are designed to last the lifetime of the animal. 

It measures bull and cow interaction over time, to build up a picture of the animals in the field. Then based on frequency of interaction over time, alongside bull activity and mounting behaviour it can accurately detect which cow is in her standing heat and alert the farmer via sms message and app update. Current testing is showing it to be incredibly accurate - over 98% accurate in our extensive testing to date.

What it tells you

  • the exact time cows or heifers are in heat;
  • whether a cow or a heifer repeats; 
  • due dates and when you can assume they are in-calf;
  • bull health (mobility, virility & fertility);
  • cow fertility over time.

How much it costs

  • Moocall HEAT is priced at €1220 + VAT for a collar (50 eartags included)
  • Additional packs of 25 eartags are priced at €90 + VAT 
  • After 12 months of usage, there is an annual charge of €285 + VAT (discounted by up to 20% if you own multiple sensors, or are also a calving sensor customer)


Your Moocall HEAT sensor will automatically update the Moocall BREEDMANAGER mobile application. This means that heats, repeats, due dates and more will all be auto updated within your herd management app. You won't fully appreciate the value of this until you use it, but trust us, it's incredible.

For example, if you had the collar on a stock bull, it will let you know when each cow was in heat, when the bull inseminated her, watch her to make sure she doesn't repeat (and let you know if she does) and then mark her in calf once she doesn't repeat, and let you know the due date. Oh, we'll also remind you before she is due to calve so you can get your Calving Sensor on there!

On a vasectomised or teaser bull, all of the same information would be added, the only difference is you need to tell us when you inseminated her, and to which bull. Don't worry, we make it really easy to do this.

To find out more about Moocall BREEDMANAGER, click here. By the way, Moocall BREEDMANAGER is free for anyone to use manually, regardless of owning our sensors or not, so be sure and spread the word. 

How to order Moocall HEAT

The Moocall HEAT system is now available for pre-order. Click here to order.

Put down a 20% deposit today, and we will include a free Moocall calving sensor; this will apply only to the first 500 Moocall HEAT systems ordered. We plan to deliver the collar in mid Jan / early Feb. Your new Moocall CALVING SENSOR (which now includes a new non-slip rubber) will be delivered by the end of September. Owning the calving sensor also gets you 20% discount on future annual charges, so it's a win-win!




Sep 18, 2017 • Posted by Damien Havelberg

could you please email cost in AU dollars very happy with your calving sensor cheers Damien

Sep 15, 2017 • Posted by K Graham

Hi, is there any way that it will work with existing RFID tags? Our heifers are bull bred and would definitely be interested if it could. Hopefully, you can get the battery life extended longer than 8 weeks, too. Catching bulls to recharge collars in some of our pastures can be a little difficult.

Sep 15, 2017 • Posted by Sylvia Terry

What distance does the sensor work? Our cows are kept 3 miles from the house

Sep 13, 2017 • Posted by Stephen Nussio

Good Evening,
I manage a 400 cow dairy as well as market dairy products to the dairy industry in Australia.
Interested to purchase and market them for you.
Stephen Nussio

Sep 13, 2017 • Posted by Jose Ancira

Does it work in Mexico or only in the US do you need any kind of internet please let me know thanks.

Sep 13, 2017 • Posted by John

Does it work with the eid tags if you have them already, don’t really want to add more holes to my cows ears and reduce the cost thanks

Sep 12, 2017 • Posted by James Mc Mahon

We already have MooCall calving sensor, would we get a discount on MooCall heat and tags. Thanks

Sep 12, 2017 • Posted by Mark Cockram

We had 120 cows and 30 heifers this year in the AI group of which we Ai’d 112 in 3 weeks of observation. MoocallHeat seems a great idea and a good labour saving way of AI ing our beef cows and knowing there due dates, but a little unsure of the long term durability of the product. Do you offer free replacements on cow ear tags if lost or stop working? Would there be a discount if more than one bull collar was purchased and are they expected to last the life of the bull the same as the cow tags? Do the tags and collars carry any guarantee?



Sep 12, 2017 • Posted by Alan Bennett

Interested in Moocall Heat

Sep 12, 2017 • Posted by Bob Carruthers

We are a trade outlet based in Dumfries,(Murray Farmcare Ltd) I have a customer interested in the Heat sensing product.

We currently sell the Moocall calving sensor.

Can you send me more detals including, trade discount.

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